Marketing Playbook

End your marketing guesswork.

A complete, CMO-level growth plan built for your business. You walk away knowing exactly what to do, and you own it outright.

$3,500 flat. One-time.
No retainer attached. A 12 to 24 month roadmap you can execute with us, your team, or any agency you trust.

Blueprint Playbook

A plan without execution is meaningless

A Fractional CMO embeds directly into your organization to audit your growth goals against current marketing efforts, resources, and outcomes. You get a custom Blueprint featuring a clear, prioritized roadmap to hit your revenue targets. We strip away wasteful spend, maximize your existing team’s strengths, and stick around to oversee execution or deploy our own full-stack, multi-channel team to fill any gaps.

Start here

The Blueprint.
Your growth playbook.

From $3,500  ·  one-time  ·  zero contracts

Walk away with a CMO-level strategy built for your business. Zero guesswork. Two live working sessions, a full Blueprint document, a summary deck, and a walkthrough.

You walk away with
A clear read on what is working, what is wasting money, and what to cut. No more flying blind on your own marketing.
A prioritized 18-month-plus roadmap tied to your revenue goals, so you always know the next move.
Your real position against competitors, and the exact angle that wins in your market.
Exactly where you are leaking conversions, from first click through sales and operations, and the fixes that raise your close and conversion rates right away.
A straight answer on what to invest in, what to skip, and how to get more out of the team and tools you already have.

what it takes

A little of your time. We take the reins.

You bring what only you know: your vision, your goals, and how your business runs day to day. From there we take the reins. We do not just build a plan from what you tell us. We take an engineering approach and do the deep research most agencies skip, digging into your market, your metrics, and the competitors you know about and the ones you don’t. Most founders find out they have been fighting the wrong fight. We hand you the real picture, built on data, not feelings.

The workshop

What we look at together.

A focused one or two day working session, led by me. No assistants. No junior strategists. The room is built for decision-making, not discovery slides.

  • Your Vision

    Where you're going. Where you need to be. The map between.

  • Your most profitable customer

    Who actually pays you well. Why. How to find more of them.

  • Your competition

    Who you're really fighting, what they're winning on, where they're soft.

  • Your tech stack

    What you're paying for. What's actually working. What's quietly eating margin.

  • Your channels

    What's producing pipeline today and what's just producing reports.

  • Your budget

    Where the money is going, where it should be, and what to stop funding.

The deliverable

What you walk away with.

A visual, phase-based blueprint built around your business. Not a template. Not a SaaS dashboard. A plan you can execute or hand to anyone you trust.
  • A 24-month visual roadmap

    Broken into 6, 12, and 24 month phases so you know exactly what to do next.

  • A prioritized project list

    The specific moves that will move the needle, in the order we recommend running them.

  • A clear order of operations

    What gets fixed first, what gets built next, what waits until quarter three.

  • The full Blueprint document

    Yours to keep. Yours to share with your team, your board, or another agency.

  • A one-hour walkthrough

    I walk you through the plan, answer questions, and stress-test the priorities with you.

  • No retainer attached

    Execute it with us, execute it with your team, execute it with any agency. Your call.

The proof

Results, speak for themselves.

website hero stats with amie burkholder

End the guesswork. Let's get started.

Ready to go? Reserve your Blueprint with a deposit and we get to work. Want to test the waters first? Book a paid one-hour office hour, bring your toughest growth problem, and see how we solve problems before you commit to the full plan.